“It is our choices, that show what we truly are, far more than our abilities.” –J.K.Rowling.
With the unbarred excellence of women in the umpteen avenues of business, the face of entrepreneurship in India has created a remarkable antiquity. Almost one-fourth of India has been still a victim of male chauvinistic society, where women are merely objectified to be dominated by the dogmatic and illiberal minds of the humanity. While the other minority group of the India, specifically, women have arisen from the confined walls of orthodox social norms and barriers of domestic chores to stand as idols of inspiration. What seems to be so common among the enchanted success of women like Chanda Kochhar, Indra Nooyi, Priya Nair, Arundhati Bhattacharya and other miraculous women, is the ethical values inculcated by their guardians and free spirit dwelling in their psyche since adolescence to make a difference in the existing world which has enormous potential to expound one’s competency, calibre and capability.
The astounding women of contemporary India have also set an unparalleled benchmark with their exemplary achievements echoing all throughout the world. While a lot of men like Manish Bansal of Myntra, Deep Kalra of MakemyTrip, Ritesh Agarwal of OYO Rooms, Bansal brothers of Flipkart , Deepinder Goyal of Zomato and other majestic males are creating a bigger space for entrepreneurship, let’s explore the how far the ladies have gone with their entrepreneurial skills that has been roaring all over the world.
Zapyle, an online portal like Instagram is a fashion marketplace to discover, sell, and buy pre-owned attire, was launched by Rashi Menda. The start-up was tremendous successful in raising its funds to 1 Million dollar, while catering the demands of “I have nothing to wear” sorts of ladies to market their unworn attire and accessories. It has significantly created a huge market with plenitude of customers all over the world.
Popxo.com, a digital lifestyle magazine cofounded by Priyanka Gill and Namrata Bostrom in the early 2004, have successfully raised funds amounting to a whooping 2 Million dollars to expand their editorial operations in English and Hindi Languages. The online portal has furnished the incessantly growing audience of around 250 million readers.
Embibe, focuses on utilizing the combination of technology and data for aiding the candidates in improvised preparation of the competitive exams, was founded by Aditi Avasthi in 2012. This Mumbai-based ed-tech start-up has raised 4 million dollars, and has also been successfully helping the students appearing for JEE Main, Advanced, Medical and so on to create a personalized routine for their preparation in their respective examinations.
YourStory, an online media platform started by Shradha Sharma, with combined platforms including HerStory, SocialStory, YS Research and YS pages have reached 60 Million engaged readers as well as hosting around 220 events which has directly influenced around 1.7 million people.
Zivame.com, an online store for lingerie products was founded by Richa Kar in 2011, has recently garnered a lot of attention by raising around 40 million dollars by renowned investors including Ratan Tata, Kalaari Capital and other eminent names in the list.
Today, India has witnessed myriad of extraordinary ladies who have defined the true meaning of accomplishment, thereby creating a rich legacy of prosperity and tales of triumph to instil the coming generation with their sheer determination and perseverance.